Partner Programme

Become a Pentimenti Partner

Choose the partner path that fits your expertise, your business model, and the clients you serve. A partner can hold multiple types, there's no need to choose just one.

Three Paths to Partnership

Choose your partner model

Partners can hold multiple types simultaneously, many combine Referral + VAR or all three paths to maximise revenue streams.

Track 1 · Referral Partner
Refer & Earn
Ideal for consultants, advisors, associations, and independent BD professionals who want to monetise client relationships with zero delivery obligations.
12–15%
first-year ACV + €8,500/yr volume bonus
Standard referral: 12% (warm introduction)
Assisted referral: 15% (co-attend 1+ meeting)
+2% bonus on individual deals of €100K+ ACV
No certification required
No support obligations
No minimum volumes, €0 annual fee
Express Interest
Most Common
Track 2 · VAR Partner
Co-sell & Support
Ideal for management consultancies, systems integrators, and professional services firms who co-sell, implement and support. Pentimenti holds the licence with the customer.
20–30%
Bronze 20% · Silver 25% · Gold 30% commission
Lead-only, co-sell, or full L2 support engagement
Bronze / Silver / Gold tier system
Same renewal commission maintained if L2 continues
MDF: 2% (Silver) to 5% (Gold) quarterly revenue
Dedicated Partner Success Manager (Gold)
Annual fee: €2,000–€4,500 by tier
Apply Now
Track 3 · Knowledge Partner
Proposals as a Service
Ideal for specialist proposal consultancies and bid writing firms who want to deliver end-to-end proposal management using Pentimenti, and keep 100% of service revenue.
€3,500/mo
or €10,000 per project (startup phase)
12 projects/year included (subscription)
2,500 RFI questions/month included
100% service revenue retained, zero revenue share
Advanced platform + Proposal Excellence cert.
Professional indemnity insurance required (€1M+)
Annual programme fee: €3,500
Express Interest
Partners can hold multiple types simultaneously. Many partners, like BDS ApS, combine Referral + VAR + Knowledge to maximise revenue streams and client value. There is no obligation to choose just one path.
VAR Partner Tiers

Bronze, Silver, Gold

All VAR partners start at Bronze. Tiers are reassessed annually based on performance.

MetricBronzeSilverGold
Annual ACV Bookings€100,000+€250,000+€500,000+
Base Commission (Lead + Co-sell + L2)20%25%30%
Annual Programme Fee€2,000€3,000€4,500
Certified Personnel (Min)234
MDF EligibilityN/A2% quarterly revenue5% quarterly revenue
Partner Success ManagerShared (1:20)Shared (1:15)Dedicated (1:5)
Business ReviewsBiannualQuarterlyQuarterly + Executive
Priority Lead SharingN/AN/A✓
Partner Onboarding

From application to first deal: 12 weeks

A structured 6-step journey ensures you're enabled, certified, and ready to win from day one.

1
Week 1

Initial Engagement

Express interest. Pentimenti team responds within 2 business days for a discovery call to assess fit and discuss partner path options.

2
Week 2

Application & Approval

Submit formal application via Partner Portal. Reviewed against partner selection criteria: BD expertise, customer relationships, support capability.

3
Week 3

Contracting

Review and execute the Partner Agreement. GDPR-compliant, non-exclusive, governed by Danish law. Initial term: 1 year with automatic renewal.

4
Weeks 4–8

Onboarding & Training

Platform access provisioned. Complete required certification tracks. Partner Success Manager assigned. Sales and technical enablement delivered.

5
Weeks 9–12

First Engagement

Register your first deal in the Partner Portal. Pentimenti provides joint sales support (VAR) or delivery guidance (Knowledge).

6
Ongoing

Relationship Management

Quarterly business reviews, product webinars, MDF access, and annual tier reassessment. Your Partner Success Manager is your primary contact.

What We Look For

Partner selection criteria

✓
Proposal / BD expertise

Deep understanding of bid and tender processes, public procurement, or commercial proposal development.

✓
Strong client relationships

Established relationships in target verticals, especially firms active in public procurement or large-scale private tenders.

✓
Certification commitment

Willingness to invest in platform knowledge and quality standards. Specific requirements per partner track.

✓
Values alignment

Customer-first mindset, integrity, and alignment with Pentimenti's principles of quality and innovation.

Apply Now

Ready to start?

Send us a brief expression of interest and we'll schedule a call within 2 business days to discuss the right path for your business.

or email directly: partners@pentimenti.ai

Apply to become a Pentimenti partner today.

Founding cohort partners receive priority positioning, preferred terms, and direct access to Pentimenti leadership. Places are limited.

Apply Now Why Pentimenti?